Simple B2b Marketing Framework Ppt Sample File

This is a simple b2b marketing framework ppt sample file. This is a four stage process. The stages in this process are set goals and metrics, marketing tactics, segment marketing, lead nurturing, sales enablement, customer marketing, buyer centric tools and content, buyer personas, buying process, message maps, content and tools, business strategy, business model, marketing strategy, sales strategy, product portfolio, marketing knowledge, market segments, market needs, value drivers, competing alternatives, analysis and optimize.